Bridal couture
Bespoke bridal pieces created in private consultation. Crafted to honour heritage while celebrating the woman the bride is becoming.
About the house
A fashion house built on heritage, guided by intention.
Amman, since 1994.
Hanan Bakri is a luxury fashion house in Amman, Jordan, specialising in couture, ready-to-wear, image consulting and personalised styling experiences.
The house
Fashion is not only what you wear. It is how you feel when you live in it. Couture thinking belongs in every corner of a woman’s life: from the most cinematic evening to the quietest morning, the same standard of craftsmanship applies. Patient hands, precise fit, and garments made to be lived in, not worn once.
I design for the woman who knows her worth, and dresses to remind the world.
Hanan Bakri, founder · Amman, since 1994
Hanan Bakri.
A designer who has spent thirty years insisting that fashion can hold emotion, memory and intention all at once. From a single atelier in Amman in 1994, she built a couture house known for private, intentional work shaped around the woman who wears it.
Signature couture
Pillars of our craft.
The practice is organised around lifelong commitments, disciplines refined over three decades.
Evening couture
Evening pieces with cinematic presence. Sculptural silhouettes, refined fabrics, and details measured to a sigh.
Abayas couture
Modern abayas designed with architectural grace, a cultural inheritance reinterpreted through couture craftsmanship.
Ready to wear
Refined ready-to-wear collections distributed under the LOVE brand. Couture spirit, brought into everyday life.
HB Devotion jewellery
Precious accessories conceived as emotional companions, small artefacts of devotion to the woman who wears them.
Bespoke atelier
The MAISON private atelier, for pieces designed entirely from a single conversation, by appointment only.
Our legacy
Thirty years of craft. One philosophy.
The discipline of fashion is the discipline of self.
- 1994
- First couture house established in Amman
- 1999
- Landmark presentation at the Amman Marriott, the region’s first formal couture show
- 2001
- Entry into Abu Dhabi’s elite private circles
- 2002
- Fashion show under the patronage of H.R.H. Princess Alia Al Faisal
- 2005+
- Showcases across Egypt and Lebanon
- 2012
- Milan presentations at Palazzo Visconti and Villa Clerici, through 2018
- 2025
- Certificate of Appreciation from H.H. Dr. Sheikha Shamma bint Mohammed bin Khalid Al Nahyan, Elegance Meets Sustainability Forum, Abu Dhabi
In the press
Selected coverage.
A small selection of editorial coverage across regional and international press.
Vogue Arabia · Issue 86
Bakri’s quiet command of architectural tailoring has made her atelier one of the few destinations in the region for serious couture.
Editor’s note, 2025
Harper’s Bazaar Arabia · 2024
There is a discipline in her work that recalls the great Parisian houses, but the soul is unmistakably Arab.
Editorial profile
ICON Magazine · Editorial feature
Hanan Bakri writes couture in a quieter register: a piece built around the woman, never around the noise.
Editorial feature
Speak to the house
Speak with the house.
One line is enough. A real person answers, most often on WhatsApp.
No online payment. A stylist confirms availability, sizing and delivery with you on WhatsApp.